Table of Contents

Contact Info
Speaker
Podcast Guest
Product Info
Promotion Info
Interview Resources 


Contact Info

Book John Lanza, Creator, Chief Mammal and Author for an event or interview.

Other Questions

@johnlanzajr on twitter


Speaker

One Sheet  


Podcast Guest

One Sheets  

 
 

Guest Appearances by John Lanza


Work Your Wealth

 

March 11, 2019


Everyday Money Show

 

March 24, 2019


Throwback Parenting

 

July 9, 2019


Exceptional Parenting Podcast

 

July 17, 2019

See more podcast appearances →

 

Product Info

​​TITLE: The Art of Allowance
AUTHOR: John W. Lanza
PUBLISHER: Snigglezoo Books
DATE OF PUBLICATION: November 15, 2017
RETAIL PRICE: $15 US (Paperback)
ISBN-13: 978-0-9826820-4-3
PAGES: 103 

 

Promotion Info

Sales copy

Longform copy for newsletters, email campaigns, blog posts, etc.:

 

The Art of Allowance: A Short, Practical Guide to Raising Money-Smart, Money-Empowered Kids

“This is an unusual book which in addition to the usual nostrums offered by books on money and finance is an honest and vivid diary of one family’s successful efforts to bring financial literacy to their two daughters.  In the process of ministering allowances to them the parents explore the meaning of money and learn an awful lot about themselves and their own decision making processes.”

 

— GEORGE RAND (PhD and MA, Psychology, Clark & interested parent)

 

Becoming money-empowered is not possible without real world practice. Allowance provides that practice and John’s straightforward and refreshing approach provides parents the broader context for why an allowance matters. This context helps ensure that your allowance program will stay on track.

The Art of Allowance is a simple step-by-step guide with practical tips, funny stories and clear strategies to help you create an allowance that can grow with your child from pre-school through teen years.

Do yourself a favor: get this book today and you can start raising your money-smart, money-empowered child today.

John Lanza, creator of the award-winning DVD and book series featuring The Money Mammals, has released a book written by a parent for parents to help them raise a healthy, grounded, money-smart, money-empowered children in a world that romanticizes spending, celebrates celebrity and forces stuff at all of us at every turn. 


 

Shortform copy for blurbs:

The Art of Allowance: A Short, Practical Guide to Raising Money-Smart, Money-Empowered Kids

In a world that romanticizes spending, celebrates celebrity and forces stuff at all of us at every turn, raising a child who isn’t spoiled and has a healthy attitude about money. The Art of Allowance is a short, simple parent-to-parent guide filled with practical tips, funny stories and clear strategies to help you create an allowance that will grow with your child from pre-school through teen years.

Product formats

Product Images

You are welcome to use any of the images on this page. If you click on an image, it will pop-up a larger version. You can then right-click the image and choose “Download Image” or “Save Image” to save the photo to your own computer.

Full Bio

John Lanza is the Chief Mammal of Snigglezoo Entertainment and author of the new book for parents, The Art of Allowance: A Short, Practical Guide to Raising Money-Smart, Money-Empowered Kids. John also wrote and co-illustrated the highly-acclaimed “Share & Save & Spend Smart” Money Mammals children’s book series, featuring the Dr. Toy award-winning Joe the Monkey Saves for a Goal , Joe the Monkey Learns to Share and Joe the Monkey and Friends Learn About Spending Smart .

John created The Money Mammals “Saving Money Is Fun” DVD and founded The Money Mammals Saving Money Is Fun Kids Club , which is partnered with credit unions nationwide. John is a recognized thought leader in youth financial literacy, having been featured in or on the New York Times, Wall Street Journal, Detroit News, KCAL-TV, KNBC-TV and a number of other national and regional broadcast, online and print outlets. More information and John’s blog are available at www.theartofallowance.com.

John lives with his wife and two daughters in Southern California. 

Photos of Me

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Logos

You are welcome to use any of the images on this page. If you click on an image, it will pop-up a larger version. You can then right-click and choose “Download Image” or “Save Image” to save the photo to your own computer.

 

 

 

 

Promotion Info

  • Whenever promoting the book, please link to https://themoneymammals.com/aoa.
  • When you post a review or promotion, please let us know so that we can add a link to your promotion from this page. 

 

Interview Resources

Creating a Purposeful Allowance that will Stick

Many allowances fizzle because there’s no context behind the learning. The Art of Allowance provides parents with the context and with purpose, the allowance will become a consistent part of family life and a method through which families can become money-smart and money empowered. In this interview, we’ll discuss how to get started and make it stick.

Creative Ideas to Make Your Allowance More Meaningful

There are many ways to help your allowance more powerful, concepts like “nudging” your child to make better money-smart choices and learning to set SMART goals using visualization. In this interview, John will discuss various tactics to help make an allowance more effective and even more fun for parent and child.

Raising Kids that aren’t Slaves to Consumerism

Kids are inundated with messages to spend, spend, spend from almost the time they’re born. Just as we read to our kids before they can understand what we are saying, we need to introduce positive, empowering money messages like charitable giving (we call it “sharing”), saving for goals and spending SMART. In this interview, we’ll discuss what the research says kids can learn and why building good habits early can help parents avoid having to break bad habits later.

Sample Interview Questions

Should you tie allowance to chores?
What’s wrong with the piggy bank?
How do introduce investing and at what point?
How can I make sure I’m not raising a spoiled kid?
When is too late to start teaching my kid money smarts?
When should I start teaching my kid money smarts?
What does it mean to be money empowered?
What if I’m terrible with money?
What are the core money-smart skills that a child needs to learn?
Isn’t it too early to introduce a toddler to money?
Why burden a child with money worries early?
Should I tell my child how much money I make?
How do I stop the onslaught of stuff that my kids want to buy?
If I give my kids control of their own money, won’t they just indulge themselves?
How do I “nudge” my kids to make better money choices?
How do I get my kids to think about giving to charity?
What are SMART goals?
How can visualization help my child reach her goals?
Isn’t my child just going to blow all of his spending money?